In September last year the Moroccan government unveiled its “Digital Morocco 2030” strategy at a ceremony in Rabat. The strategy includes several major goals aimed at leveraging the power of technology to modernise Morocco’s public services and further the North African country’s economic and development plans. Among the aims outlined in the strategy include accelerating “eGovernment” services, positioning Morocco as a leading African tech hub and attracting higher foreign direct investment flows as a result, as well as fostering the growth of Morocco’s start-up ecosystem.
Shortly after this announcement, in October, Amal El Fallah Seghrouchini was confirmed as Morocco’s new minister for digital transformation and administrative reform. Seghrouchini, who previously served as the executive president of Morocco’s International Center for Artificial Intelligence, has been tasked with putting AI at the heart of Morocco’s digitalisation and growth strategy.
Speaking to African Business in Rabat, Seghrouchini says that “we have two basic goals – succeeding in the digital transition and reforming Morocco’s administration. For me, AI is absolutely crucial to both. Today, you cannot bring about the digital transition without AI.”