Moroccan mobility startup Enakl has raised US$2.3 million in a seed funding round to accelerate the deployment of its shared transport services, the company said on Thursday, highlighting growing investor interest in North Africa’s urban mobility sector.
Founded in 2022, Enakl provides technology that allows corporate clients and public agencies to design, manage, and optimise flexible transport networks in real time. Its platform is aimed at improving efficiency, reducing vehicle underutilisation, and providing dynamic, data-driven solutions for fleets.
The company said the seed funds will support expansion of its sales operations, the launch of a new software product, and the piloting of new shared-fleet models. Enakl is positioning itself as a provider of both software and operational solutions, enabling organisations to implement shared transport schemes without owning or managing vehicles directly.
“Enakl’s technology helps businesses and municipal authorities respond to evolving mobility needs while reducing congestion and operational costs,” the company said in a statement.
Morocco, like many countries in North Africa, faces growing urban mobility challenges. Rapid population growth and urbanisation have strained public transport infrastructure, particularly in cities such as Casablanca, Rabat, and Marrakesh. Private car ownership continues to rise, contributing to traffic congestion, pollution, and inefficiencies in logistics and corporate transport networks.
Shared mobility services have emerged as one of the solutions to these challenges. While ride-hailing apps have grown steadily over the past decade, corporate-focused platforms like Enakl represent a newer segment of the market, combining fleet management software, real-time tracking, and data analytics to optimise usage and improve service reliability.
Regional trends suggest strong potential for the sector. In Egypt, Kenya, and South Africa, shared mobility and ride-pooling startups have attracted significant venture capital, reflecting a broader push toward technology-enabled urban transport solutions. Investors see opportunities not only in providing rides for employees or municipal fleets but also in integrating electric vehicles, battery management, and on-demand logistics into shared networks.
Enakl’s focus on corporate and public clients distinguishes it from traditional ride-hailing companies. Its platform allows organisations to monitor vehicle utilisation, adjust routes dynamically, and provide employees or residents with flexible, on-demand transport options. By integrating real-time analytics, the company aims to make fleet management more cost-effective and environmentally sustainable.
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The Moroccan government has also expressed support for innovations in mobility. Initiatives to expand urban transport, reduce emissions, and integrate digital solutions have created a favourable environment for startups such as Enakl. Partnerships with municipalities, universities, and corporate campuses are likely to play a central role in pilot programmes and the initial scaling of operations.
Experts note that the success of mobility startups in North Africa depends on several factors, including regulatory clarity, infrastructure quality, and adoption by organisations and commuters. Enakl’s ability to secure corporate contracts and demonstrate operational efficiency will be key to attracting further investment and scaling regionally.
The $2.3 million seed round marks one of the larger early-stage investments in Morocco’s mobility tech space and positions Enakl to expand beyond its initial pilot cities. The company has said it will continue to explore additional funding opportunities as it grows, potentially targeting venture capital and strategic partnerships in North Africa and Europe.
As urban populations continue to rise and the demand for efficient, sustainable transport solutions increases, startups like Enakl are expected to play a growing role in shaping the region’s mobility landscape. By combining technology, data analytics, and shared transport models, the company aims to demonstrate that flexible, real-time fleet management can reduce costs, improve service reliability, and support the transition toward smarter urban mobility.
