Telecel Ghana Business Director calls for unified African market to accelerate connectivity growth

Director of Enterprise Business and Wholesale at Telecel Ghana, Tawa Bolarin, has encouraged African governments and industry leaders to open markets and harmonise digital infrastructure policies to accelerate growth.

Speaking during a panel discussion at the 11th Ghana Female CEO Summit in Accra on the topic, Women Building Africa’s Digital Ecosystem, Innovation and Inclusive Growth, she argued that the continent’s next wave of economic growth depends on moving beyond basic connectivity to full participation in the digital economy.

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“We need to ensure growth beyond our local environment and make access to markets, financial transactions and movement across the continent easier and without barriers,” Ms Bolarin said.

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She stressed that it would deepen regional trade and accelerate digital transformation in African economies, where millions remain excluded from online commerce despite rapid network expansion.

“If we look at today and five years ago, connectivity borders on access and that hasn’t changed. Three-quarters of Ghana is covered by connectivity as of now, but smartphone penetration is at 46 per cent because half don’t have access to smart devices to be connected. If we can tackle that, more people can equally access and participate in the digital ecosystem,” she said.

According to industry estimates, mobile broadband now reaches most of Ghana’s population, yet smartphone adoption and digital literacy remain uneven, particularly among women, rural communities and small businesses. The data shows that though infrastructure coverage has expanded sharply, meaningful digital participation still lags.

Ms. Bolarin said that the challenge extends beyond infrastructure and hinges on people building the requisite digital literacy and skills. She pointed to the widening gap between internet access and productive digital participation, particularly among small businesses and women-led enterprises.

“People have access to the internet but don’t have the knowledge to convert that into a business

tool. Technology keeps moving at a rapid pace, and the agility to be able to keep up with that pace requires commitment and support if we want more people to participate in the digital economy,” she said.

The panel discussion brought together some of Ghana’s leading women in technology, telecommunications and digital finance to examine how Africa can build a more inclusive digital economy. Moderated by Akosua Annobil of Tech in Ghana, the panel also featured Deborah  Asmah of Mpontu Technologies and Jubilare Group, Gillian Darko of Yellow Card, and Estelle Akofio-Sowah of CSquared Ghana.

The discussions centred on connectivity, digital infrastructure, women-led innovation, fintech collaboration and strategies for expanding digital access across underserved communities.

The summit, now in its 11th year, has become one of Ghana’s influential gatherings of women executives, policymakers and entrepreneurs. Held under the theme Women Driving Sustainable

Business for a Resilient Africa, this year’s event focused on how female leaders are shaping growth across sectors, including technology, finance, manufacturing and telecommunications. Telecel Ghana’s Director of Enterprise Business and Wholesale, Tawa Bolarin speaks at the Ghana Female CEO Summit.

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